Earlier ed. by Sudman and Bradburn with Sudman named first.
The social context of question asking
Asking nonthreatening questions about behavior
Asking threatening questions about behavior
Asking questions about attitudes and behavioral intentions
Asking and recording open-ended and closed-ended questions
Asking questions that measure knowledge
Asking questions that evaluate performance
Asking psychographics questions
Asking standard demographic questions
Organizing and designing questionnaires
Questionnaires from start to finish
Asking question FAQs.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Asking questions : the definitive guide to questionnaire design : for market research, political polls, and social and health questionnaires by Norman M. Bradburn. ISBN 0787970883. Published by Jossey-Bass in 2004. Publication and catalogue information, links to buy online and reader comments.
