Advertising Association

33 published titles

How to increase exports with more skilful advertising : talks given at the Export Advertising Conference of the Advertising Association, March 20th, 1957, Assembly Hall, Church House, Westminster, S.W

1 edition

How advertising disciplines itself : a guide to the voluntary controls set up by advertising to ensure that all advertising is legal, clean, honest and truthful

1 edition

Price and its role in realistic choice situations - a review of recent work

(Contributor)

1 edition

A commentary on the Labour Party 'Green Paper' on advertising of March, 1972

1 edition

Is it legal? : a guide to the laws affecting the design and content of food labels and advertisements ...

(Contributor)

1 edition

Memorandum from the Advertising Association of the United Kingdom to the Director-General, Directorate of the International Market and Approximation of Legislation of the Commission of the European Co

1 edition

UK advertising statistics : a review of the principal sources and figures

(Contributor)

1 edition

Advertising expenditure, 1960-72 including an index of media rates, 1961-72

1 edition

Action for advertising

1 edition

Marketing and distribution tomorrow : harmonizing the differing views of the future of business and consumers

(Contributor)

1 edition

The three faces of advertising

(Contributor)

1 edition

Advertising in perspective in industry and society : discussion papers delivered by representatives of the Advertising Association at a symposium attended by the Secretary of State for Prices and Cons

(Contributor)

1 edition

Advertising expenditure, 1960-74 including an index of media rates 1961-74 ; and, MCA - a new tool for economists

1 edition

Public attitudes to advertising : a survey, April 1972

(Contributor)

1 edition

Public attitudes to advertising, 1976 : a survey commissioned by the Advertising Association

1 edition

The self-disciplinary control system for advertising : major developments from the 1974 AA Conference

1 edition

Speaking up for advertising

1 edition

Public attitudes to advertising in the UK, the USA and the EEC : extracts from a seminar sponsored by the Advertising Association in London, November 23rd, 1976

(Contributor)

1 edition

The consumer movement and the consumer

(Contributor)

1 edition

Find out about advertising

(Contributor)

1 edition

Advertising policy and practice

(Contributor)

1 edition

Consumer protection in the European Community : a joint statement

(Contributor)

1 edition

Advertising and consumer protection : the Advertising Association's response to the Labour Party's Charter for consumers

1 edition

Advertising _ in perspective : a resource book for A-level economics, business studies and commerce

(Contributor)

1 edition

Getting into advertising

(Contributor)

1 edition

A woman's place? : the portrayal of women in advertisements

(Contributor)

1 edition

Financial advertising & consumers

(Contributor)

1 edition

Advertising : what it is and how to do it

(Contributor)

1 edition

nineteen94A.D. : the festival of excellence in advertising and design, 23rd-27th May 1994, the Business Design Centre London

(Contributor)

1 edition

Advertising Association guide to the European Commission questionnaires on the green paper on commercial communications

1 edition

Long term advertising expenditure forecast

(Contributor)

1 edition

UK market and social trends 2001

(Contributor)

1 edition

Long term advertising expenditure forecast : forecasts from 2002-2014

(Contributor)

1 edition