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Roger D. Blackwell

6 published titles

Cases in consumer behavior

1 edition

  • ISBN: 0030745004
  • Holt, Rinehart & Winston
  • 1969
  • Details

Research in consumer behavior

(Contributor)

1 edition

  • ISBN: 0030773555
  • Holt, Rinehart & Winston
  • 1970
  • Details

Strategic marketing

(Contributor)

1 edition

  • ISBN: 003078770X
  • Holt, Rinehart and Winston
  • 1972
  • Details

Consumer behavior

(Contributor)

2 editions

  • ISBN: 0030592429
  • Dryden
  • 1982
  • Details
  • ISBN: 0030211085
  • Harcourt College Publishers
  • 2001
  • Details

Cases in marketing management and strategy

1 edition

  • ISBN: 0030604095
  • Dryden
  • 1984
  • Details

Contemporary cases in consumer behavior

1 edition

  • ISBN: 0030639565
  • Dryden
  • 1985
  • Details

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