Colin McIver
4 published titles
Marketing financial services
2 editions
- ISBN: 0852970544
- Institute of Bankers
- 1980
- Details
- ISBN: 0852971451
- Institute of bankers
- 1986
- Details
Case studies in marketing, advertising and public relations
(Contributor)
1 edition
- ISBN: 0434912352
- Heinemann
- 1984
- Details
The marketing mirage : how to make it a reality
1 edition
- ISBN: 0434912220
- Heinemann
- 1987
- Details
The marketing mirage
1 edition
- ISBN: 0749302712
- Mandarin
- 1990
- Details