John Leppard
8 published titles
Effective industrial selling
(Contributor)
1 edition
- ISBN: 0434912646
- Heinemann Professional
- 1988
- Details
How to sell a service
(Contributor)
1 edition
- ISBN: 0434912883
- Heinemann Professional on behalf of the Institute of Marketing
- 1988
- Details
The marketing audit : translating marketing theory into practice
(Contributor)
1 edition
- ISBN: 0750617063
- Butterworth-Heinemann
- 1991
- Details
The marketing audit
(Contributor)
1 edition
- ISBN: 0750600896
- Butterworth-Heinemann
- 1991
- Details
Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing
(Contributor)
1 edition
- ISBN: 0750604085
- Butterworth-Heinemann
- 1992
- Details
How to sell a service : guidelines for effective selling in a service business
(Contributor)
1 edition
- ISBN: 0750619007
- Butterworth Heinemann
- 1993
- Details
Auditing your customer service : the foundation for success
1 edition
- ISBN: 0415097320
- Routledge
- 1994
- Details
A marketing action plan for the growing business
(Contributor)
2 editions
- ISBN: 0749413131
- Kogan Page
- 1995
- Details
- ISBN: 0749426497
- Kogan Page
- 1999
- Details