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Bodo B. Schlegelmilch

6 published titles

Green, ethical and charitable : another marketing ploy or a new marketing era? : inaugural lecture delivered at the College on 25 November 1991

1 edition

  • ISBN: 0860760804
  • University College of Swansea
  • 1992
  • Details

Taking the fear out of data analysis : a step-by-step approach

(Contributor)

1 edition

  • ISBN: 1861524307
  • Dryden
  • 1997
  • Details

Marketing ethics : an international perspective

1 edition

  • ISBN: 186152191X
  • International Thomson Business
  • 1998
  • Details

Global marketing management : a European perspective

(Contributor)

1 edition

  • ISBN: 0138418268
  • Financial Times Prentice Hall
  • 2001
  • Details

The new role of regional management

(Contributor)

1 edition

  • ISBN: 9780230538757
  • Palgrave Macmillan
  • 2010
  • Details

International marketing in fast changing world.

(Contributor)

1 edition

  • ISBN: 9781785602337
  • Emerald Publishing
  • 2015
  • Details

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