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David Carson

8 published titles

Marketing

(Contributor)

1 edition

  • ISBN: 0140772014
  • Penguin
  • 1988
  • Details

Marketing and entrepreneurship in SMEs : an innovative approach

(Contributor)

1 edition

  • ISBN: 0131509705
  • Prentice Hall
  • 1995
  • Details

Refinement of a qualitative methodology : some empirical findings in relation to SME's pricing

(Contributor)

1 edition

  • University of Ulster, Faculty of Business and Management
  • 1996
  • Details

Services marketing : text and readings

(Contributor)

1 edition

  • ISBN: 0952359707
  • Mercury Publications
  • 1996
  • Details

Marketing apocalypse : eschatology, escapology and the illusion of the end

(Contributor)

1 edition

  • ISBN: 0415148227
  • Routledge
  • 1996
  • Details

Qualitative marketing research

(Contributor)

1 edition

  • ISBN: 0761963669
  • SAGE
  • 2001
  • Details

Innovative methodologies in enterprise research

(Contributor)

1 edition

  • ISBN: 9781845422110
  • Edward Elgar
  • 2007
  • Details

Marketing the SME : innovation and approach

(Contributor)

1 edition

  • ISBN: 9781443805759
  • Cambridge Scholars Pub.
  • 2009
  • Details

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