James H. Gilmore
4 published titles
The experience economy : work is theatre & every business a stage
(Contributor)
1 edition
- ISBN: 0875848192
- Harvard Business School Press
- 1999
- Details
Markets of one : creating customer-unique value through mass customization
(Contributor)
1 edition
- ISBN: 1578512387
- Harvard Business School Pub.
- 2000
- Details
Authenticity : what consumers really want
1 edition
- ISBN: 9781591391456
- Harvard Business School Press
- 2007
- Details
The experience economy
(Contributor)
1 edition
- ISBN: 9781422161975
- Harvard Business
- 2011
- Details
