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Mats Urde

3 published titles

Monarchies as corporate brands

(Contributor)

1 edition

  • Bradford University, School of Management
  • 2004
  • Details

Monarchial perspectives on corporate brand management

(Contributor)

1 edition

  • Bradford University School of Management
  • 2005
  • Details

Corporate brands with a heritage

1 edition

  • Bradford University School of Management
  • 2007
  • Details

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