Corporate brands with a heritage :: Mats Urde :: Bradford University School of Management 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Corporate brands with a heritage
Author Mats Urde
Contributors Stephen A. Greyser, John M. T. Balmer, John M. T. Balmer
Publisher Bradford University School of Management
Publication date 2007
Publication location Bradford
Language English

Descriptive Notes

"July 2007."

Topics

Business names
Corporate image
Corporations :: History

Catalogue Data

OBNB ID GBB145237
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.827

ISBD

P1053 24 p.
P1042 Includes bibliographical references.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Corporate brands with a heritage by Mats Urde. Published by Bradford University School of Management in 2007. Publication and catalogue information, links to buy online and reader comments.