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Alice M. Tybout

2 published titles

Kellogg on branding : the marketing faculty of the Kellogg School of Management

(Contributor)

1 edition

  • ISBN: 9780471690160
  • Wiley
  • 2005
  • Details

Kellogg on marketing

(Contributor)

1 edition

  • ISBN: 9780470877630
  • Wiley
  • 2010
  • Details

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