Marketing challenges :: ISBN 0079115772 :: McGraw-Hill 1993 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing challenges
Contributors Christopher H. Lovelock, Charles B. Weinberg
Publisher McGraw-Hill
Publication date 1993
Publication location New York
Language English

Topics

Marketing :: Case studies
Marketing :: Problems, exercises, etc.

Catalogue Data

OBNB ID GB9354973
ISBN 10 0079115772
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>3rd 3rd ed.
P1053 xxxix, 628 p.

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Marketing challenges. ISBN 0079115772. Published by McGraw-Hill in 1993. Publication and catalogue information, links to buy online and reader comments.