Sales promotion : how to create, implement and integrate campaigns that really work :: Julian Cummins :: ISBN 0749438649 :: Kogan Page 2002 :: OBNB, the Open British National Bibliography

Publication Data

Title Sales promotion : how to create, implement and integrate campaigns that really work
Author Julian Cummins
Contributor Roddy Mullin
Publisher Kogan Page
Publication date 2002
Publication location London
Language English

Descriptive Notes

Previous ed.: / by Julian Cummins. 1998.

Topics

Sales promotion
010099130

Catalogue Data

OBNB ID GBA2W4575
ISBN 10 0749438649
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.82

ISBD

P1008>3rd 3rd ed.
P1053 xvi, 256 p.
P1042 Includes bibliographical references and index.

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Sales promotion : how to create, implement and integrate campaigns that really work by Julian Cummins. ISBN 0749438649. Published by Kogan Page in 2002. Publication and catalogue information, links to buy online and reader comments.