Published on behalf of the Chartered Institute of Marketing.
Topics
Marketing :: Examinations, questions, etc.
Marketing :: Examinations :: Study guides
Catalogue Data
OBNB ID GB9721961
ISBN 10 0750629126
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8
ISBD
P1053 395 p.
P1042 Includes bibliographical references and index.
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Marketing operations, 1996-97 by Mike Worsam. ISBN 0750629126. Published by Butterworth-Heinemann in 1996. Publication and catalogue information, links to buy online and reader comments.