Understanding customers, 1996-97 :: Rosemary Phipps :: ISBN 0750629150 :: Butterworth-Heinemann 1996 :: OBNB, the Open British National Bibliography

Publication Data

Title Understanding customers, 1996-97
Author Rosemary Phipps
Contributors Craig Simmons, Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 1996
Publication location Oxford
Language English

Descriptive Notes

Includes index.
Published on behalf of the Chartered Institute of Marketing.

Topics

Marketing
Marketing research
Consumer behavior

Catalogue Data

OBNB ID GB96Y1337
ISBN 10 0750629150
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1053 369p.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Understanding customers, 1996-97 by Rosemary Phipps. ISBN 0750629150. Published by Butterworth-Heinemann in 1996. Publication and catalogue information, links to buy online and reader comments.