Promotional practice 1998-99 :: Cathy Ace :: ISBN 0750640316 :: Butterworth-Heinemann 1998 :: OBNB, the Open British National Bibliography

Publication Data

Title Promotional practice 1998-99
Author Cathy Ace
Contributor Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 1998
Publication location Oxford
Language English

Descriptive Notes

Published on behalf of the Chartered Institute of Marketing.

Topics

Sales promotion
Advertising
Sales promotion :: Examinations, questions, etc.
Advertising :: Examinations, questions, etc.

Catalogue Data

OBNB ID GB98Y9219
ISBN 10 0750640316
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.82

ISBD

P1053 198p.
P1042 Includes bibliographical references and index.

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Promotional practice 1998-99 by Cathy Ace. ISBN 0750640316. Published by Butterworth-Heinemann in 1998. Publication and catalogue information, links to buy online and reader comments.