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Marketing professional services : winning new business in the professional services sector

Michael M. Roe

Publication Data

Title Marketing professional services : winning new business in the professional services sector
Author Michael M. Roe
Contributor Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 1998
Publication location Oxford
Language English

Descriptive Notes

Includes index.

Topics

Professions :: Marketing
Marketing

Catalogue Data

OBNB ID GB98X4868
ISBN 10 0750641274
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xvi, 152 p.

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Marketing professional services : winning new business in the professional services sector by Michael M. Roe. ISBN 0750641274. Published by Butterworth-Heinemann in 1998. Publication and catalogue information, links to buy online and reader comments.