Cybermarketing : how to use the Internet to market your goods and services :: Pauline Bickerton :: ISBN 0750647043 :: Butterworth-Heinemann 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title Cybermarketing : how to use the Internet to market your goods and services
Author Pauline Bickerton
Contributors Matthew Bickerton, Upkar Pardesi, Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 2000
Publication location Oxford
Language English

Descriptive Notes

"Published in association with the Chartered Institute of Marketing.".
Previous ed.:1996.

Topics

Internet marketing
010723911

Catalogue Data

OBNB ID GBA124375
ISBN 10 0750647043
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>2nd 2nd ed.
P1053 xvi, 355 p.
P1042 Includes bibliographical references and index.

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Cybermarketing : how to use the Internet to market your goods and services by Pauline Bickerton. ISBN 0750647043. Published by Butterworth-Heinemann in 2000. Publication and catalogue information, links to buy online and reader comments.