Management information for marketing decisions, 2001-2002 :: G. L. Axelby :: ISBN 0750653086 :: Butterworth-Heinemann 2001 :: OBNB, the Open British National Bibliography

Publication Data

Title Management information for marketing decisions, 2001-2002
Author G. L. Axelby
Contributor Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 2001
Publication location Oxford
Language English

Descriptive Notes

"The official CIM coursebook" - Cover.
Includes index.
Published on behalf of The Chartered Institute pf Marketing.

Topics

Marketing :: Management
Management information systems

Catalogue Data

OBNB ID GBA240779
ISBN 10 0750653086
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 x, 214 p.

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Management information for marketing decisions, 2001-2002 by G. L. Axelby. ISBN 0750653086. Published by Butterworth-Heinemann in 2001. Publication and catalogue information, links to buy online and reader comments.