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A Plain man's guide to industrial market research : some simple answers to the question : 'Should I be using it?'

Publication Data

Title A Plain man's guide to industrial market research : some simple answers to the question : 'Should I be using it?'
Contributor Institute of Practitioners in Advertising
Publisher Institute of Practitioners in Advertising
Publication date 1982
Publication location London
Language English

Topics

Marketing research :: Great Britain
Industrial marketing :: Great Britain

Catalogue Data

OBNB ID GB8518966
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1053 15p.

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A Plain man's guide to industrial market research : some simple answers to the question : 'Should I be using it?'. Published by Institute of Practitioners in Advertising in 1982. Publication and catalogue information, links to buy online and reader comments.