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Cases in advertising and communications management

Stephen A. Greyser

Publication Data

Title Cases in advertising and communications management
Author Stephen A. Greyser
Contributor Robert J. Kopp
Publisher Prentice-Hall
Publication date 1992
Publication location Englewood Cliffs
Language English

Descriptive Notes

Previous ed.: 1981.
Includes index.

Catalogue Data

OBNB ID GB9158934
ISBN 10 0131175084
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.10722

ISBD

P1008>3rd 3rd ed.
P1053 xvii,681p.

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Cases in advertising and communications management by Stephen A. Greyser. ISBN 0131175084. Published by Prentice-Hall in 1992. Publication and catalogue information, links to buy online and reader comments.

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