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Stephen A. Greyser

10 published titles

Advanced cases in marketing management

(Contributor)

1 edition

  • ISBN: 0130113204
  • Prentice-Hall
  • 1968
  • Details

Cases in advertising and communications management

4 editions

  • ISBN: 0131184970
  • Prentice-Hall
  • 1972
  • Details
  • ISBN: 0131185136
  • Prentice-Hall
  • 1981
  • Details
  • ISBN: 0131161385
  • Prentice Hall
  • 1992
  • Details
  • ISBN: 0131175084
  • Prentice-Hall
  • 1992
  • Details

Advertising procedure

(Contributor)

1 edition

  • ISBN: 0130180696
  • Prentice-Hall
  • 1973
  • Details

Cases in marketing management

(Contributor)

1 edition

  • ISBN: 0131188933
  • Prentice-Hall
  • 1975
  • Details

Marketing research and knowledge development : an assessment for marketing management

(Contributor)

1 edition

  • ISBN: 0135576865
  • Prentice-Hall
  • 1980
  • Details

Managing cooperative advertising : a strategic approach

(Contributor)

1 edition

  • ISBN: 0669063010
  • Lexington Books
  • 1983
  • Details

Revealing the corporation : perspectives on identity, image, reputation and corporate branding

(Contributor)

1 edition

  • ISBN: 041528421X
  • Routledge
  • 2003
  • Details

Monarchies as corporate brands

(Contributor)

1 edition

  • Bradford University, School of Management
  • 2004
  • Details

Monarchial perspectives on corporate brand management

(Contributor)

1 edition

  • Bradford University School of Management
  • 2005
  • Details

Corporate brands with a heritage

(Contributor)

1 edition

  • Bradford University School of Management
  • 2007
  • Details

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