Principles of service marketing and management :: Christopher H. Lovelock :: ISBN 013676875X :: Prentice Hall 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title Principles of service marketing and management
Author Christopher H. Lovelock
Contributor Lauren Wright
Publisher Prentice Hall
Publication date 1999
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

Includes index.

Topics

Service industries :: United States :: Marketing
011302012

Catalogue Data

OBNB ID GB9912818
ISBN 10 013676875X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xvii,414p.

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Principles of service marketing and management by Christopher H. Lovelock. ISBN 013676875X. Published by Prentice Hall in 1999. Publication and catalogue information, links to buy online and reader comments.