Preparing the marketing plan :: David Parmerlee :: ISBN 0658001345 :: NTC Business Books 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title Preparing the marketing plan
Author David Parmerlee
Contributor American Marketing Association
Publisher NTC Business Books
Publication date 2000
Publication location Lincolnwood, Ill.
Language English

Descriptive Notes

Previous ed.: 1993.

Topics

Marketing :: Management
Strategic planning

Catalogue Data

OBNB ID GBA205399
ISBN 10 0658001345
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>New New ed.
P1053 xxiv, 223 p.

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Preparing the marketing plan by David Parmerlee. ISBN 0658001345. Published by NTC Business Books in 2000. Publication and catalogue information, links to buy online and reader comments.