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Control of 'error' in market research data

Publication Data

Title Control of 'error' in market research data
Contributors John U. Farley, John A. Howard
Publisher D.C. Heath
Publication date 1975
Publication location Lexington, Mass.
Language English

Descriptive Notes

'Lexington books'.
Bibliography: p.327-341. _ Includes index.

Topics

Marketing research
011345503

Catalogue Data

OBNB ID GB7524795
ISBN 10 0669947970
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1053 xiii,349p.

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Control of 'error' in market research data. ISBN 0669947970. Published by D.C. Heath in 1975. Publication and catalogue information, links to buy online and reader comments.

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