Differentiate or die : survival in our era of killer competition :: Jack Trout :: ISBN 0471028924 :: Wiley 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title Differentiate or die : survival in our era of killer competition
Author Jack Trout
Contributor Steve Rivkin
Publisher Wiley
Publication date 2000
Publication location New York
Language English

Topics

Product differentiation
Advertising :: Brand name products
Brand name products
England

Catalogue Data

OBNB ID GBA171730
ISBN 10 0471028924
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 x, 230p.
P1042 Includes bibliographical references and index.

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Differentiate or die : survival in our era of killer competition by Jack Trout. ISBN 0471028924. Published by Wiley in 2000. Publication and catalogue information, links to buy online and reader comments.