Jack Trout
12 published titles
Positioning : the battle for your mind
(Contributor)
4 editions
- ISBN: 0070652635
- McGraw-Hill
- 1981
- Details
- ISBN: 0070652643
- McGraw-Hill
- 1986
- Details
- ISBN: 0071359168
- McGraw-Hill
- 2001
- Details
- ISBN: 0071373586
- McGraw-Hill
- 2001
- Details
Marketing warfare
(Contributor)
3 editions
- ISBN: 007052730X
- McGraw-Hill
- 1986
- Details
- ISBN: 0070527261
- McGraw-Hill
- 1997
- Details
- ISBN: 0071460829
- McGraw-Hill
- 2006
- Details
Bottom-up marketing
(Contributor)
1 edition
- ISBN: 0070527334
- McGraw-Hill
- 1989
- Details
Horse sense : the key to success is finding a horse to ride
(Contributor)
1 edition
- ISBN: 0070527350
- McGraw-Hill
- 1991
- Details
The 22 immuntable laws of marketing
(Contributor)
1 edition
- ISBN: 0006383459
- HarperCollins
- 1994
- Details
The new positioning : the latest on the world's ♯1 business strategy
1 edition
- ISBN: 0070652910
- McGraw-Hill
- 1996
- Details
The power of simplicity : a management guide to cutting through the nonsense and doing things right
1 edition
- ISBN: 0070653623
- McGraw-Hill
- 1999
- Details
Differentiate or die : survival in our era of killer competition
3 editions
- ISBN: 0471357642
- Wiley
- 2000
- Details
- ISBN: 0471028924
- Wiley
- 2000
- Details
- ISBN: 9780470223390
- Wiley
- 2008
- Details
Big brands, big trouble : lessons learned the hard way
1 edition
- ISBN: 0471414328
- Wiley
- 2001
- Details
A genie's wisdom : a fable of how a CEO learned to be a marketing genius
1 edition
- ISBN: 047123608X
- J. Wiley
- 2003
- Details
In search of the obvious : the antidote for today's marketing mess
1 edition
- ISBN: 9780470288597
- Wiley
- 2008
- Details
Repositioning : marketing in an era of competition, change, and crisis
1 edition
- ISBN: 9780071635592
- McGraw-Hill Professional
- 2010
- Details
