Marketing : basic concepts and decisions :: William M. Pride :: ISBN 0395280591 :: Houghton Mifflin 1980 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing : basic concepts and decisions
Author William M. Pride
Contributor O. C. Ferrell
Publisher Houghton Mifflin
Publication date 1980
Publication location Boston Mass.
Language English

Descriptive Notes

Previous ed. : Boston, Mass. : Houghton Mifflin, 1977.
Includes index.

Topics

011955945

Catalogue Data

OBNB ID GB8016243
ISBN 10 0395280591
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.800973

ISBD

P1008>2nd 2nd ed.
P1053 xxiv,754p.

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Marketing : basic concepts and decisions by William M. Pride. ISBN 0395280591. Published by Houghton Mifflin in 1980. Publication and catalogue information, links to buy online and reader comments.