New product diffusion models :: ISBN 0792377516 :: Kluwer Academic 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title New product diffusion models
Contributors Vijay Mahajan, Eitan Muller, Yoram Wind
Publisher Kluwer Academic
Publication date 2000
Publication location Boston, Mass.
Language English

Descriptive Notes

"Outcome of a conference that was held September 1998 at the Wharton School, University of Pennsylvania"--Pref.

Topics

New products :: Mathematical models :: Congresses
Product management :: Mathematical models :: Congresses

Catalogue Data

OBNB ID GBA067353
ISBN 10 0792377516
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.575

ISBD

P1053 xi, 355 p.
P1042 Includes bibliographical references and index.

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New product diffusion models. ISBN 0792377516. Published by Kluwer Academic in 2000. Publication and catalogue information, links to buy online and reader comments.