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Yoram Wind

11 published titles

Market segmentation

(Contributor)

1 edition

  • ISBN: 0135575796
  • Prentice-Hall
  • 1972
  • Details

Organizational buying behavior

(Contributor)

1 edition

  • ISBN: 0136409539
  • Prentice-Hall
  • 1972
  • Details

New-product forecasting : models and applications

(Contributor)

1 edition

  • ISBN: 0669041025
  • Lexington Books
  • 1981
  • Details

Driving change : how the best companies are preparing for the 21st century

2 editions

  • ISBN: 0749430176
  • Kogan Page
  • 1998
  • Details
  • ISBN: 0749426551
  • Kogan Page
  • 1998
  • Details

New product diffusion models

(Contributor)

1 edition

  • ISBN: 0792377516
  • Kluwer Academic
  • 2000
  • Details

Digital marketing : global strategies from the world's leading experts

1 edition

  • ISBN: 0471361224
  • J. Wiley
  • 2001
  • Details

Convergence marketing : strategies for reaching the new hybrid consumer

1 edition

  • ISBN: 0130650757
  • Financial Times Prentice Hall
  • 2002
  • Details

Marketing research and modeling : progress and prospects : a tribute to Paul E. Green

(Contributor)

1 edition

  • ISBN: 1402075960
  • Kluwer Academic Publishers
  • 2004
  • Details

The power of impossible thinking : transforming the business of your life and the life of your business

1 edition

  • ISBN: 0131877283
  • Wharton School
  • 2006
  • Details

Competing in a flat world : building enterprises for a borderless world

(Contributor)

1 edition

  • ISBN: 9780132332903
  • Wharton School
  • 2008
  • Details

The network challenge : strategy, profit, and risk in an interlinked world

(Contributor)

1 edition

  • ISBN: 9780137011919
  • Wharton School
  • 2009
  • Details

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