Presentation planning and media relations for the pharmaceutical industry :: John Lidstone :: ISBN 0566085364 :: Gower 2003 :: OBNB, the Open British National Bibliography

Publication Data

Title Presentation planning and media relations for the pharmaceutical industry
Author John Lidstone
Publisher Gower
Publication date 2003
Publication location Aldershot, Hants, England
Language English

Topics

Advertising :: Drugs :: Planning
Television advertising :: Planning
Teleconferencing :: Planning
Drugs :: Marketing :: Planning
Business presentations :: Planning
Communication in marketing
012266389

Catalogue Data

OBNB ID GBA4Z9333
ISBN 10 0566085364
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.196151

ISBD

P1053 vi, 151 p.
P1042 Includes bibliographical references and index.

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Presentation planning and media relations for the pharmaceutical industry by John Lidstone. ISBN 0566085364. Published by Gower in 2003. Publication and catalogue information, links to buy online and reader comments.