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Direct and interactive marketing

Adrian Sargeant

Publication Data

Title Direct and interactive marketing
Author Adrian Sargeant
Contributor Douglas C. West
Publisher Oxford University Press
Publication date 2001
Publication location Oxford
Language English

Topics

Direct marketing
012606547

Catalogue Data

OBNB ID GBA150169
ISBN 10 0198782535
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1053 xxiii, 460 p.
P1042 Includes bibliographical references and index.

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Direct and interactive marketing by Adrian Sargeant. ISBN 0198782535. Published by Oxford University Press in 2001. Publication and catalogue information, links to buy online and reader comments.

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