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Adrian Sargeant

11 published titles

Lifetime of giving : an analysis of donor lifetime value

1 edition

  • ISBN: 1859340881
  • Charities Aid Foundation
  • 1998
  • Details

Market segmentation in the Indonesian banking sector : the relationship between demographics and desired customer benefits

2 editions

  • Henley Management College
  • 1999
  • Details
  • Henley Management College
  • 1999
  • Details

Market and societal orientation in the nonprofit sector

1 edition

  • ISBN: 1861810733
  • Henley Management College
  • 1999
  • Details

Marketing management for non-profit organizations

1 edition

  • ISBN: 0198775679
  • Oxford University Press
  • 1999
  • Details

Direct and interactive marketing

1 edition

  • ISBN: 0198782535
  • Oxford University Press
  • 2001
  • Details

Fundraising management : analysis, planning and practice

3 editions

  • ISBN: 0415317029
  • Routledge
  • 2004
  • Details
  • ISBN: 9780203866351
  • Routledge
  • 2010
  • Details
  • ISBN: 9781134620067
  • Routledge
  • 2014
  • Details

Building donor loyalty : the fundraiser's guide to increasing lifetime value

1 edition

  • ISBN: 078796834X
  • Jossey-Bass
  • 2004
  • Details

Marketing management for nonprofit organizations

2 editions

  • ISBN: 0199271828
  • Oxford University Press
  • 2005
  • Details
  • ISBN: 9780199236152
  • Oxford University Press
  • 2009
  • Details

Conceptualizing brand values in the charity sector

1 edition

  • Economic & Social Research Council
  • 2005
  • Details

The Routledge companion to nonprofit marketing

(Contributor)

1 edition

  • ISBN: 9780203936023
  • Routledge
  • 2008
  • Details

Fundraising principles and practice

1 edition

  • ISBN: 9780470450390
  • Jossey-Bass
  • 2010
  • Details

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