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Managing marketing information

Nigel Piercy

Publication Data

Title Managing marketing information
Author Nigel Piercy
Contributor Martin Evans
Publisher Croom Helm
Publication date 1983
Publication location London
Language English

Topics

Marketing :: Management
Marketing research
012648677

Catalogue Data

OBNB ID GB8323204
ISBN 10 0709920253
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1053 223p.
P1042 Includes bibliographies and index.

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Managing marketing information by Nigel Piercy. ISBN 0709920253. Published by Croom Helm in 1983. Publication and catalogue information, links to buy online and reader comments.

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