International marketing strategy :: ISBN 0902130897 :: CIM Publishing 2002 :: OBNB, the Open British National Bibliography

Publication Data

Title International marketing strategy
Contributor Chartered Institute of Marketing
Publisher CIM Publishing
Publication date 2002
Publication location Cookham
Language English

Descriptive Notes

"This companion is written to complement the recommended core texts ..." - p.1.

Topics

Export marketing :: Study and teaching
Strategic planning :: Study and teaching

Catalogue Data

OBNB ID GBA265461
ISBN 10 0902130897
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1053 289 p.
P1042 Includes bibliographical references and index.

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International marketing strategy. ISBN 0902130897. Published by CIM Publishing in 2002. Publication and catalogue information, links to buy online and reader comments.