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Strategic market management

David A. Aaker

Publication Data

Title Strategic market management
Author David A. Aaker
Publisher Wiley
Publication date 2005
Publication location New York
Language English

Descriptive Notes

Previous ed.: 2001.

Topics

012932427

Catalogue Data

OBNB ID GBA443354
ISBN 10 0471484261
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>7th 7th ed.
P1053 xii, 356 p.
P1042 Includes bibliographical references and index.

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Strategic market management by David A. Aaker. ISBN 0471484261. Published by Wiley in 2005. Publication and catalogue information, links to buy online and reader comments.

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