Building donor loyalty : the fundraiser's guide to increasing lifetime value :: Adrian Sargeant :: ISBN 078796834X :: Jossey-Bass 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Building donor loyalty : the fundraiser's guide to increasing lifetime value
Author Adrian Sargeant
Contributor Elaine Jay
Publisher Jossey-Bass
Publication date 2004
Publication location San Francisco, Calif.
Language English

Topics

Nonprofit organizations :: United States :: Marketing
Fund raising :: United States
012942451

Catalogue Data

OBNB ID GBA447333
ISBN 10 078796834X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.15224

ISBD

P1053 xv, 208 p.
P1042 Includes bibliographical references and index.

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Building donor loyalty : the fundraiser's guide to increasing lifetime value by Adrian Sargeant. ISBN 078796834X. Published by Jossey-Bass in 2004. Publication and catalogue information, links to buy online and reader comments.