Market-driven thinking : achieving contextual intelligence :: Arch G. Woodside :: ISBN 0750679018 :: Elsevier 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Market-driven thinking : achieving contextual intelligence
Author Arch G. Woodside
Publisher Elsevier
Publication date 2005
Publication location Oxford
Language English

Topics

Marketing :: Decision making
Marketing :: Psychological aspects
013124042

Catalogue Data

OBNB ID GBA517847
ISBN 10 0750679018
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1053 xx, 303 p.
P1042 Includes bibliographical references (p. 279-291) and index.

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Market-driven thinking : achieving contextual intelligence by Arch G. Woodside. ISBN 0750679018. Published by Elsevier in 2005. Publication and catalogue information, links to buy online and reader comments.