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Flying high in a competitive industry : cost-effective service excellence at Singapore Airlines

Loizos Th Heracleous

Publication Data

Title Flying high in a competitive industry : cost-effective service excellence at Singapore Airlines
Author Loizos Th Heracleous
Contributors Jochen Wirtz, Nitin Pangarkar
Publisher McGraw-Hill
Publication date 2006
Publication location Singapore
Language English

Topics

Singapore Airlines :: History
013604048

Catalogue Data

OBNB ID GBA6A3163
ISBN 10 0071249648
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 387.70655957

ISBD

P1053 xxiii, 217 p.
P1042 Includes bibliographical references and index.

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Flying high in a competitive industry : cost-effective service excellence at Singapore Airlines by Loizos Th Heracleous. ISBN 0071249648. Published by McGraw-Hill in 2006. Publication and catalogue information, links to buy online and reader comments.