Marketing strategy : the difference between marketing and markets :: Paul Fifield :: ISBN 9780750656757 :: Butterworth-Heinemann 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing strategy : the difference between marketing and markets
Author Paul Fifield
Publisher Butterworth-Heinemann
Publication date 2007
Publication location Amsterdam
Language English

Descriptive Notes

Previous ed.: 1998.
Includes index.

Topics

Marketing :: Management
013741139

Catalogue Data

OBNB ID GBA735201
ISBN 10 0750656751
ISBN 13 9780750656757
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1008>3rd 3rd ed.
P1053 x, 316 p.

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Marketing strategy : the difference between marketing and markets by Paul Fifield. ISBN 9780750656757. Published by Butterworth-Heinemann in 2007. Publication and catalogue information, links to buy online and reader comments.