Paul Fifield
16 published titles
Marketing strategy
3 editions
- ISBN: 075061711X
- Butterworth-Heinemann
- 1992
- Details
- ISBN: 0750601515
- Butterworth-Heinemann
- 1992
- Details
- ISBN: 0750632844
- Butterworth-Heinemann
- 1998
- Details
International marketing strategy
1 edition
- ISBN: 0750619872
- Butterworth-Heinemann
- 1995
- Details
Strategic marketing management : planning and control, analysis and decision
1 edition
- ISBN: 0750619902
- Butterworth-Heinemann on behalf of the Chartered Institute of Marketing
- 1995
- Details
The CIM diploma case study book, 1995-1996
(Contributor)
1 edition
- ISBN: 0750623217
- Butterworth-Heinemann on behalf of the Chartered Institute of Marketing
- 1995
- Details
International marketing strategy, 1996-97
1 edition
- ISBN: 0750629088
- Butterworth-Heinemann
- 1996
- Details
Strategic marketing management 1996-97 : planning and control, analysis and decision
1 edition
- ISBN: 0750629142
- Butterworth-Heinemann
- 1996
- Details
The diploma case study workbook 1997-98 : how to pass the analysis and decision paper
1 edition
- ISBN: 0750635738
- Butterworth-Heinemann
- 1997
- Details
International marketing strategy 1997-98
1 edition
- ISBN: 0750635827
- Butterworth-Heinemann
- 1997
- Details
Strategic marketing management 1998-99 : planning and control, analysis and decision
1 edition
- ISBN: 0750640278
- Butterworth-Heinemann
- 1998
- Details
International marketing strategy 1998-99
1 edition
- ISBN: 0750640286
- Butterworth-Heinemann
- 1998
- Details
The diploma case study workbook 1998-99 : how to pass the analysis and decision paper
1 edition
- ISBN: 0750640383
- Butterworth-Heinemann
- 1998
- Details
Strategic marketing management 1999-2000 : planning and control, analysis and decision
1 edition
- ISBN: 0750643595
- Butterworth-Heinemann
- 1999
- Details
International marketing strategy 1999-2000
1 edition
- ISBN: 0750643609
- Butterworth-Heinemann
- 1999
- Details
Collected essays in marketing strategy
1 edition
- ISBN: 9780955424106
- Paul Fifield Organisation Ltd
- 2006
- Details
Marketing strategy : the difference between marketing and markets
1 edition
- ISBN: 9780750656757
- Butterworth-Heinemann
- 2007
- Details
Marketing strategy masterclass : the 100 questions you need to answer to create your own winning marketing strategy : including the new 'scorpio' model of market strategy
1 edition
- ISBN: 9780750686310
- Elsevier Butterworth-Heinemann
- 2008
- Details
