Introduction to marketing :: Charles W. Lamb :: ISBN 9780324544015 :: South-Western 2008 :: OBNB, the Open British National Bibliography

Publication Data

Title Introduction to marketing
Author Charles W. Lamb
Contributors Joseph F. Hair, Carl McDaniel
Publisher South-Western
Publication date 2008
Publication location Mason, Ohio
Language English

Descriptive Notes

Previous ed.: Mason, Ohio: Thomson/South-Western, 2006.

Topics

Marketing
013752317

Catalogue Data

OBNB ID GBA739861
ISBN 10 0324544014
ISBN 13 9780324544015
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>9th 9th International student ed.
P1053 671 p.
P1042 Includes bibliographical references and index.

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Introduction to marketing by Charles W. Lamb. ISBN 9780324544015. Published by South-Western in 2008. Publication and catalogue information, links to buy online and reader comments.