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The Sage handbook of advertising

Publication Data

Title The Sage handbook of advertising
Contributors Gerard J. Tellis, Tim Ambler
Publisher SAGE Publications
Publication date 2007
Publication location Los Angeles, Calif.
Language English

Topics

Advertising
013778934

Catalogue Data

OBNB ID GBA749531
ISBN 10 1412918863
ISBN 13 9781412918879
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xvi, 491 p.
P1042 Includes bibliographical references and index.

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The Sage handbook of advertising. ISBN 9781412918879. Published by SAGE Publications in 2007. Publication and catalogue information, links to buy online and reader comments.

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