Joël Desgrippes and Marc Gobé on the emotional brand experience :: Joël Desgrippes :: ISBN 9781592532605 :: Rockport Publishers 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Joël Desgrippes and Marc Gobé on the emotional brand experience
Author Joël Desgrippes
Contributors Marc Gobé, Anne Hellman
Publisher Rockport Publishers
Publication date 2007
Publication location Beverly, MA
Language English

Descriptive Notes

Series from jacket.

Topics

Desgrippes Gobé
Commercial art :: Psychological aspects
Branding (Marketing)

Catalogue Data

OBNB ID GBA924023
ISBN 10 1592532608
ISBN 13 9781592532605
Type BibliographicResource, Book
Dewey Classification 745.2

ISBD

P1053 208 p.

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Joël Desgrippes and Marc Gobé on the emotional brand experience by Joël Desgrippes. ISBN 9781592532605. Published by Rockport Publishers in 2007. Publication and catalogue information, links to buy online and reader comments.