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Marc Gobé

3 published titles

Emotional branding : the new paradigm for connecting brands to people

1 edition

  • ISBN: 1874111502
  • Windsor
  • 2001
  • Details

Citizen brand : 10 commandments for transforming brands in a consumer democracy

1 edition

  • ISBN: 158115240X
  • Allworth Press
  • 2002
  • Details

Joël Desgrippes and Marc Gobé on the emotional brand experience

(Contributor)

1 edition

  • ISBN: 9781592532605
  • Rockport Publishers
  • 2007
  • Details

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