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Foundations of marketing

William M. Pride

Publication Data

Title Foundations of marketing
Author William M. Pride
Contributor O. C. Ferrell
Publisher Houghton Mifflin
Publication date 2009
Publication location Boston, Mass.
Language English

Topics

014235318

Catalogue Data

OBNB ID GBA788296
ISBN 10 0618973370
ISBN 13 9780618973378
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>3rd 3rd ed.
P1053 xxi, 569 p.
P1042 Includes bibliographical references (p. 513-542) and indexes.

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Foundations of marketing by William M. Pride. ISBN 9780618973378. Published by Houghton Mifflin in 2009. Publication and catalogue information, links to buy online and reader comments.

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