Marketing management :: Philip Kotler :: ISBN 9780131357976 :: Pearson/Prentice Hall 2009 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing management
Author Philip Kotler
Contributor Kevin Lane Keller
Publisher Pearson/Prentice Hall
Publication date 2009
Publication location Upper Saddle River, NJ
Language English

Descriptive Notes

Previous ed.: 2006.
"Pearson international edition"--Cover.

Topics

Marketing
014537776

Catalogue Data

OBNB ID GBA825948
ISBN 10 0131357972
ISBN 13 9780131357976
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>International International ed., 13th ed.
P1053 816 p.
P1042 Includes bibliographical references and indexes.

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Marketing management by Philip Kotler. ISBN 9780131357976. Published by Pearson/Prentice Hall in 2009. Publication and catalogue information, links to buy online and reader comments.