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Problems in marketing : applying key concepts and techniques

Luiz Moutinho

Publication Data

Title Problems in marketing : applying key concepts and techniques
Author Luiz Moutinho
Contributor Charles S. Chien
Publisher Sage Publications
Publication date 2008
Publication location Los Angeles
Language English

Topics

014585239

Catalogue Data

OBNB ID GBA935693
ISBN 10 0761971793
ISBN 13 9780761971795
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>2nd 2nd ed.
P1053 xiii, 322 p.
P1042 Includes bibliographical references and index.

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Problems in marketing : applying key concepts and techniques by Luiz Moutinho. ISBN 9780761971795. Published by Sage Publications in 2008. Publication and catalogue information, links to buy online and reader comments.

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