Luiz Moutinho
19 published titles
Cases in marketing management
2 editions
- ISBN: 0201175703
- Addison-Wesley
- 1989
- Details
- ISBN: 0201627442
- Addison-Wesley
- 1995
- Details
Tourism marketing and management handbook
(Contributor)
3 editions
- ISBN: 013925885X
- Prentice Hall
- 1989
- Details
- ISBN: 0139233849
- Prentice Hall
- 1994
- Details
- ISBN: 0134395301
- Prentice Hall
- 1995
- Details
Problems in marketing
1 edition
- ISBN: 1853961116
- Paul Chapman
- 1991
- Details
Applied marketing research
1 edition
- ISBN: 0201565048
- Addison-Wesley
- 1992
- Details
Cases in marketing of services
(Contributor)
1 edition
- ISBN: 0201565056
- Addison-Wesley
- 1993
- Details
Managing and marketing services in the 1990s
(Contributor)
1 edition
- ISBN: 0304327263
- Cassell
- 1993
- Details
Computer modelling and expert systems in marketing
(Contributor)
1 edition
- ISBN: 0415089832
- Routledge
- 1994
- Details
Applied consumer behaviour
(Contributor)
1 edition
- ISBN: 0201565013
- Addison-Wesley
- 1996
- Details
Expert systems in tourism marketing
(Contributor)
1 edition
- ISBN: 0415093163
- Routledge
- 1996
- Details
Financial services marketing : a reader
(Contributor)
1 edition
- ISBN: 003099019X
- Dryden
- 1997
- Details
Quantitative analysis in marketing management
1 edition
- ISBN: 0471964301
- John Wiley & Sons
- 1998
- Details
Strategic planning systems in hospitality and tourism
(Contributor)
1 edition
- ISBN: 0851992862
- CABI Publishing
- 1998
- Details
Contemporary issues in marketing
(Contributor)
1 edition
- ISBN: 0333677749
- Macmillan Business
- 1999
- Details
Strategic management in tourism
(Contributor)
2 editions
- ISBN: 085199282X
- CABI Pub
- 2000
- Details
- ISBN: 9781845935887
- CABI
- 2011
- Details
Statistical modeling for management
1 edition
- ISBN: 9780761970125
- SAGE
- 2008
- Details
Problems in marketing : applying key concepts and techniques
1 edition
- ISBN: 9780761971795
- Sage Publications
- 2008
- Details
The role of product involvement, knowledge, and perceptions in explaining consumer purchase behaviour of counterfeits : direct and indirect effects
(Contributor)
1 edition
- ISBN: 9781906422059
- Hull University Business School
- 2008
- Details
Strategic marketing management : a business process approach
1 edition
- ISBN: 9781844800001
- Cengage Learning
- 2010
- Details
The Sage dictionary of quantitative management research
(Contributor)
1 edition
- ISBN: 9781412935296
- SAGE
- 2011
- Details
