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Key concepts in marketing

Jim Blythe

Publication Data

Title Key concepts in marketing
Alternative Title Marketing
Author Jim Blythe
Publisher SAGE
Publication date 2009
Publication location Los Angeles, Calif.
Language English

Topics

Marketing

Catalogue Data

OBNB ID GBA869338
ISBN 10 1847874991
ISBN 13 9781847874993
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 ix, 219 p.
P1042 Includes bibliographical references and index.

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Key concepts in marketing by Jim Blythe. ISBN 9781847874993. Published by SAGE in 2009. Publication and catalogue information, links to buy online and reader comments.

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